PRIMAMODA is a brand that has focused on Italian quality. Where to look for the best designs in this area, if not in a shoe-shaped country? This is where our history began, which came to Poland in the 1990s. The first Polish shoe stores PRIMAMODA were established in Wrocław to gradually conquer newer cities over the next years.

We work with excellent designers who create for us – and above all for our clients – Italian brand shoes: colorful pumps, designer ballerinas, comfortable moccasins, elegant shoes, boots, boots and many other footwear models. In addition, our collections include a wide range of handbags, from formal clutches, through shapely cases, to capacious shopper bags. Purse, shoes … hmm, for the complete image something is still missing here – of course, the belt! In our showrooms you can also buy this necessary piece of clothing. A novelty that has come to our thresholds are accessories, fashionable glasses, and leather wallets for both women and men.

We make every effort to ensure that our products are not only stylish and comfortable, but also durable, which is why we use high quality materials: grain leather or patent leather, saffiano leather, suede, nubuck and strong fabrics. So that you can properly care for your Italian shoes, we also offer great care products: impregnates, sprays and shoe boards.

The latest PRIMAMODA collection is the answer to global trends. It is dominated by classic styles, but enriched with a hint of fantasy in the form of original details

  • Footwear,
  • Jewellery and accessories,



Cross Jeans



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